Team building steps out of the woods and into the zoo
Team building programs of the 90’s took place in fields and forests. Remember ropes courses, both low and high, that allowed people to engage in a series of team activities and face self-imposed limitations while dangling from cables?
The next decade ushered in classroom-based team building that included behavioral profiles, such as the DISC model and the Myers-Briggs Type Indicator.
As we look forward to the next generation of team building programs, people will be coming out of the woods and sterile hotel conference rooms. So where will they be going? They’ll be headed to facilities with a sensory-rich environment that enhances the team building experience.
For example, imagine going to your local zoo and participating in ZooQuest, Teambuilding, Inc.'s handheld GPS-based treasure hunt. Or, picture yourself on the deck of the Midway in San Diego or the Battleship New Jersey across the river from Philadelphia participating in the Teambuilding, Inc. activity, Battleship Adventure.
By linking the activity to the facility, the experience is heightened and people remember more of what they have learned. Research clearly demonstrates that people learn better and remember more when their emotions are activity. So picture visualize your team at the Adventure Aquarium in Camden, NJ engaging in the Teambuilding, Inc.'s Deep Water Adventure activity in a room with a view to the shark tank.
Team building programs are evolving, so teams can too.


Understanding the power of a team to innovate is important because, in this new millennium, innovation will be key to organization success. It seems every major business magazine today is extolling the virtues of creativity and innovation as applied to the business of today, and for good reason. The growth of the world economy has opened a Pandora's box of opportunities for any business in any part of the world. So the primary differentiator will be the organization's ability to reinvent itself, its processes, and its products regularly.